Ecommerce Executive
Permanent British Heroes posted 4 years ago in Accounting/ Finance Shortlist Email JobJob Detail
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Proposed Salary Competitive
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Career Level Managerial
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Experience 2 Years
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Gender Any
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Industry Finance/ Banking
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Qualifications Associate Degree
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Email
Job Description
What are some attributes that would be suited for this role?
- Passion for ecommerce
- Experience in ecommerce activation or ecommerce media planning is beneficial but not mandatory
- Understanding of the role ecommerce plays in the broader media and adverting landscape
- Collaborative nature
- Positive, can-do attitude
- Team player
- A desire to learn as well as to share knowledge amongst the team
- Never settling for second best and having pride in your work
- Autonomous self-starter
- Proactivity
SKILLS/EXPERIENCE
- Comfortable analysing data and numbers
- Excellent verbal and written communication skills
- Proficiency in Microsoft office: Excel and PowerPoint especially
- Good attention to detail
- Personable and able to build strong relationships
- Pro-active and diligent in team environment
CORE RESPONSIBILITIES
- End to end management of Amazon Sponsored Ads campaigns across several client businesses, including:
- Account Set-Up
- Customer analysis and insight generation
- Following Wavemaker account structure for setting up activation
- Identifying optimal budget volumes for planning forecasts
- Identifying the right search strategies in response to brief
- Trafficking for measurement of display– ensuring tags are shared with partners 48 hours in advance of live
- Booking of activity once PO and SOX approval has been supplied onto the financial systems
- Optimisation
- Analysis of campaign, advert, and audience performance to inform optimization
- Auditing of partners monthly to spot macro-trends
- Spotting opportunities to adjust targeting strategies
- Working with partners to adjust display strategies via weekly performance meetings
- Analysis
- Compiling performance reports for Amazon Sponsored Ads
- Writing commentary – what, why, what next?
- Deeper analysis on end of campaign reporting or standalone projects
- Competitor analysis
- Partner analysis – meeting weekly with partners to explore new opportunities for the client
- Monitoring
- Daily budget and performance checks to ensure campaign is delivering as planned
- Visibility, creative and link checks
- Admin
- Finance – Responsible for putting bookings on the finance system
- Finance – Responsible for reconciling campaign delivery figures on the finance system
- Account Set-Up
- Support wider Ecommerce Team to deliver:
- Strategic Amazon retail consultancy projects
- Non-Amazon, ecommerce consulting projects such as direct to consumer ecommerce tasks or other e-retailer initiatives
- Responses to briefs
- Scopes of work
- New business development
- Ecommerce trend analysis